There is no better way to educate prospects before they come into your office than a video sales letter.
Why does that matter?
It matters because it determines what type of patient they will be.
It is proven that someone who takes the time to watch something over 5 minutes is a much better patient/client than someone who comes into your office from a 30 second or 60 second commercial.
They will come in asking for your services, rather than you having to sell them.
This makes your report of findings a breeze. A 'no-resistance' report of findings where you don't fee like you have to "sell" the patient.